The Cross-Up Sell model Every PLR Seller needs to know

 The Cross-UP Sell Model For PLR Sellers

As an owner of your own PLR business there is no better time to make extra income than by up selling or cross selling your prospect. It is good practice and your customers will actually thank you for doing so. Just think for a moment the last product that you bought. Did the product vendor offer an upsell or cross sale?

More importantly  did you buy any of them?

The up or cross selling strategy works for any business or even service businesses.  importantly it works like gangbuster for PLR sellers.  If you don’t know the difference between these two strategies let me help you understand.

Here the scenario, your prospect is about to become a buyer of your PLR product. They’ve already clicked on the “buy now” button from your snazzy sales letter. They’ve got their credit card out and they’re ready to complete the order form. A prospect simply doesn’t get any “hotter” than this. And that’s why it’s a great time for you to suggest they increase their order by buying something else.

There are two ways to do it – either by offering an up sell or a cross sell.

Let me explain…

The Up Sell Model

An upsell is when you offer your buyer a “premium” version of the product they’re about to purchase. A real-life example is when the McDonald’s clerk asks you if you want to “super size” your order.

And here are two other examples:

·         Your main product is a dog training manual. You offer the “premium” version, which includes videos depicting what’s taught in the manual.

·         You’re selling seats to a seminar. You offer buyers the opportunity to purchase the seminar recordings for just $50 more.

I know many PLR sellers when creating a PLR product actually create extra content from the product to sell as upsells. This could be two or three chapter they wanted to include but would take the product in a different direction. Or they will create videos from the content as an enhancement to the product for the upsell.

Cross Sell Model

A cross sell is when you suggest that your buyer purchase a related product, perhaps one that will even enhance their enjoyment of their original purchase. The real-life example is when you order a hamburger and the McDonald’s clerk asks if you’d like to add fries to your order.

Here are two other examples:

·         You’re selling a book about dog housetraining. You suggest that your buyers would also enjoy a manual about dog obedience training.

·         You’re selling seats to a social media marketing seminar. You cross sell a manual that teaches Facebook Advertising.

The cross sell, could be a little difficulty finding just the right product to cross over with your product. Most PLR sellers generally package another plr product that they created in a similar category, but I don’t recommend doing this.

Instead I do highly recommend…

Find PLR Partner to Cross With

As a PLR business owner you should get to know your competition not only learn about their products and services, but to potentially joint venture with them as well.  You can easily find partners by joining niche Facebook groups, marketing forums, or getting another PLR sellers email address and simply asking other vendors to create similar products to yours.

However, there are other ways to do joint ventures with other PLR sellers and product creators.

Examples:

• Create a product together. Just get on the phone using a bridge line like SKYPE, interview each other and an hour or so later you’ll have one or even two products. This one works well with the upsell Model.

• Co-promote by recommending each other products.

• Act as guest bloggers on each other’s blog.

• Put cross sells and backend offers on your websites for your partner’s products (and he/she does the same for you.)
In conclusion

You just discovered not only what an upsell and cross sell are but you also learned how to get other PLR sellers to help you build your business. Now, don’t just read this blog post and walk away instead, take action by actually creating an upsell, cross sell, or JV with another plr seller in your niche.

Don’t forget to share this post with your friends.

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Becoming a Black Friday Deal Maker

'Tis the season for great black friday deals... 

Want To Miss The Black Friday Mess, read on...

I went to my local Wal-Mart super center about 5 years ago at midnight to get an X-Box for my son, Darrick, when the doors opened on a special midnight Black Friday sale.

Man, what a mistake!

I had to park nearly a mile away  (little exaggeration...") and by the time I got to the store, they were out of shopping carts and that X-box... sold out.

Though, there wasn't any fighting going on that night, but...

"Never again"

You won't find me in any brick and mortar, big box store on Black Friday.

 I do all my shopping online.

And now, I'm getting a bunch of great training for Black Friday Deals.

Special online deals that I can share with my family, friends and blog readerss to boot. Of course using my very own affiliate link, which helps me pay Christmas around here.

There is an excellent PLR article pack that you can use to gain some extra holiday cash. You can use them on your blog and attach them to your Amazon affiliate program or add them to your autoresponder.

Barb Ling has a good product on how to find all the great black Friday deals, coupons and a lot more that will help you  become the authority on Black Friday, Cyber Monday, or any holiday and make a lot of money.

When it comes to Black Friday, this is the most cutting edge marketing and digital publishing education that you can get at such low price there is no better time than here and right now to get it!

Even though the eBook was written in 2017 the strategies in the book are evergreen which means that they will work today in 2018, 2019,2020, and even in 2150.

The only thing that will make these strategies not work anymore is a complete Internet failure.

Go now...Get it while it is still available.

Black Friday is only days away, so, Time is of the essence if you want to cash in and make lots of cash this holiday season. This is some of the best training on the planet that you can pick up for a song.


Black Friday Opportunities like this are rare!

 Remember, Black Friday deals are once a year specials and so are all the other holiday shopping times that are around the corner. Don't miss this opportunity. Read my Review here.

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5 Examples of PLR Content

What is PLR?

Most folks who purchase plr know that plr stands for Private Label Rights material, I am not trying to insult anyone’s intelligence here, but there are many people that never even heard of PLR before and need to understand…

what is plr?

Simply put, PLR is content that is licensed and sold by the author or authorized re-sellers, which you can use for personal use, assume authorship and use in multiple ways online and off. I am painting what plr is, with a broad brush, but it is what it is.

What makes plr, popular is you don’t have to spend the time coming up with content idea’s or doing a bunch of research on certain topics in your niche which takes a lot of time, and time is cash, to a lot of users of private label rights material.

Where does plr Come from?

PLR, private label rights, was created by Jimmy D. Brown, back in 2001, when he introduced to his membership site profit vault monthly, with “Products in the Rough.”  These PLR products were a smash to say the least, and once Jimmy, named this kind of licensing content an entire new kind of resale rights industry was born.

5 examples of PLR Content

For those that have never seen PLR, basically, it is in the form of content.

1. Article Format: This is generally the main format you will find PLR, such as an article or blog post. But you can also find them formatted for list marketing content that has been formatted to 60-65 characters.
2. Audio format: Is popular among podcasters, bloggers, and even resale rights vendors. This is where a plr author records content and sales them to others in mp3 format. Of course if a transcript is made available, you can easily record your own voice or edit the content using software such as audacity.
3. Video Format: As more and more people get comfortable with editing videos, the more in demand video plr becomes. Just like it’s cousin “audio,” video editing is even more simple by adding extra content to the beginning, middle and end of a video.
4. Ebook Format: Most people that purchase plr love eBook PLR, because they can easily be broken up into articles, blog posts, video content for a series of videos, and adding images plus an ebook cover will definitely make it more unique.
5. Image format:Speaking about images, image format is just as popular as any other format, simply because many marketers use images not only for content, but social media, eBooks, blog’s, video’s and banners. All you need it a program such as Gimp, Adobe elements, or you can use the free image editing programs such as Canva.com or Pixler.com and a little imagination.

Now that you know what PLR is and have a good idea from the 5 examples listed above now it is time to turn your attention on how to Maximize your plr content.

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Focus Mastery with PLR

via GIPHY


Recently,  I have notice marketers on forums venting about how there marketing isn't working or they are not making as much money or No money at all.

The biggest complaint; the economy. 

When I hear a statement like that, it makes me cringe.

Recently, on the Warrior Forum I ran across this thread "Quit my job to pursue this, no views and no sales"

I think I made my point.

Help Me Please, I Rather someone else Do It For Me   

There are new marketers out there that are wanting something for nothing. They don't want to spend money in order to learn the basics. They would rather have you tell them in the forum, step by step, on how to do it.

Although valid as it may be, there is no way, that you can actually give someone a step by step blue print to making money that is guaranteed to work. The thread would longer than a ladder to the moon. It's impractical.

Even if this did happen, would they implement the information and actually do anything with it?

Let's look at an example of this:

On most (not all) of our computers we have a hard drive full of products that you have and have not even read all the way through or used since they were purchased. Right?

What about PLR content? 

Have you used any of them? If I were to guess, it would probably be around 15% to 25% of purchasers that have actually read or used the product they have purchased in the last two years, and maybe... Maybe, 2% of you that have actually put the information into action.

In a way, this post is a Test. that's right, a Test and in a few moments I will explain what I mean by a test. Or if you are very sharp, you might just figure it out on your own.

No peaking :)) This is basic, its practical and it's vital to the success of any extraordinary Internet Business and not only business but an extraordinary life as well.

Okay, your wait is over So, here it is...

Focused Masterywith PLR

Once you are ready to start a business online, most of us search for a niche that you believe that you will make a ton of money in or a bit of celebrity and then you try to get authority. Then after about 90 days, you feel that you might have made a mistake about the niche chosen because you are not seeing any results.

Then you begin losing interest in this niche as you begin looking for another for the same reasons that you started working in the first niche. Now you are following in a cycle that is non-productive, financially unstable and soon you will end up throwing in the towel. All because you are UN-focused and really UN-interested in your niche.

First off, you need to find a niche that you are passionate about. You need to have so much passion for this niche that you would do what you do for free.

This niche could be anything, copywriting, marketing, mountain climbing, cleaning, what-ever...

I was a writer before I got online. I spent most of my youth and adult life learning how to write. Reading books about writing and various other sub categories of writing by top writers at the time in each field I was interested in pursuing.

Writers such as Stephen King, Sid Field and many others. I even spent whole summers worth of allowance and news paper sales money for a weekend screen writers boot camp conducted by Sid Field, when I was 13 years old.

The fact that I am still doing these things regardless of whether I am making money at it or not, That's passion.

Now, when I found out about copy writing 12+ years ago, I found that I had a passion for it.

I studied it. I exercised copy writing, like Charles Atlas, worked out. I did it every day and still do. I focus on it.

Here is you're mastery part of focused:

When I am researching or writing I am completely laser focused on the task at hand. I am not mufti-tasking. I have never seen a painter, with a brush in one hand and a scrapper in another, have you? When you are mufti-tasking, you are really just spinning your wheels.

You may think you are getting a lot done but you really aren't.

When I am writing, I get so focused on the work that I get completely immersed.

Everything is tuned out, I am seeing in my minds eye, where I am at on the page and four or five paragraphs ahead.

My wife hates it when I am in this zone, because she can't hardly get my attention without throwing something at me.

I can literally spend hours in this zone.

Focused Mastery, is like when you take a magnifying glass and focus the sun rays through the lens on to some dry straw, grass or even cotton balls, and within a few moments that focused energy will become a fire.

That is the type of Focused Mastery you need with your business. Clear, Specific and compelling.

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5 Reasons using plr to grow your business

5 reasons why you should start using PLR to grow your business

You hear it about it everywhere:

PLR content.

And while you may know that PLR stands for private label rights, you may not exactly know what that means.

Here’s the scoop…

Private label rights content refers to text, audio or video content that you can modify to suit your needs. This generally includes putting your name as the author or creator, or a presented by tagline. 

You can then use plr content in a variety of ways (as long as you stay within the PLR license terms), such as by distributing it as a means of driving traffic to your site, using it as a bonus to get people to buy your products or join your mailing list, or even creating paid products from it.

So what’s the big deal?

Why not just create the content yourself or hire someone else to create it for you?

Read on for five reasons why you should start using PLR to grow your business…

Reason #1: PLR content saves you time. You get an idea for an ebook. So you spend a few days if not weeks researching and writing it. Now imagine if you use PLR content instead – you can tweak it to suit your needs in a matter of hours, meaning your product is ready to go almost instantly.

Reason #2: PLR content saves you money. Maybe you entrust your content creation to a good ghostwriter. In that case, PLR content can save you thousands of dollars per year. Even if you hire a ghostwriter to tweak the content, that’s a huge savings over having this same ghostwriter create your content from scratch.

Reason #3: PLR content is extremely flexible. The first thing you need to do is read the license terms that come with your PLR content, as your flexibility is only limited to these terms. But generally you’ll find that PLR content is extremely flexible, meaning you can do things such as:

·         Modifying the content.

·         Putting your name as the author.

·         Giving it away.

·         Using it as blog content.

·         Stocking your autoresponder with it.

·         Repackaging it, such as turning text content into a video.

·         Creating paid products out of it.

And more – there are a nearly endless number of ways to use PLR content to grow your business!

Reason #4: PLR content makes you look like an expert. If you’re not already an expert in your niche, then you’ll need to spend a considerable amount of time researching various topics in order to create content that establishes you as an expert. Alternatively, you can choose to use well-researched and well-written PLR content. Bam, you’re an instant expert!

Reason #5: PLR is easy to obtain. Several years ago you may have been hard-pressed to discover PLR content, especially a good, steady stream of niche-related content. These days PLR providers offer PLR content in most of the major niches. And better yet, they tend to offer fresh content every month or even every week, meaning you’ll never run out of content.

You can find this content on a variety of sites (such The PLR Store, forums and even through a Google search (e.g., “cooking PLR”). Simply do one good search today, and you’ll likely find enough content to keep your prospects and customers happy for months to come.

And there you have it – five reasons why you should starting using PLR content to grow your own business. The next step is up to you. 

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10 profitable ways to use PLR

Grow Your Business Using PLR Content:
10 profitable ways to use PLR

Check your computer hard drive: I bet you have PLR content hidden away, gathering virtual dust. If so, you’re not alone.

Plenty of marketers buy loads of PLR content but they never use it.

Why?

For a simple reason: They’ve just never learned HOW to use it to grow their business.

If that sounds familiar to you – or if you just want to fully leverage your PLR content – then you’ll want to read on to discover 10 ways to make the most out of PLR…

1. Stock your autoresponder with PLR content. If you have PLR content that details a step-by-step process or a series of related tips, then you can easily turn this content into a multi-part ecourse. If you have enough of this content, you can create an email series that runs completely on autopilot for three months, six months, a year or even more!

Note: Just tweak the content to make sure it’s evergreen.

2. Use it to create an enticing subscription bonus. You need to give your prospective subscribers a good reason to join your mailing list. One way to do that is by offering a freebie in the form of a report or ebook. You can use your PLR content to quickly and easily create this free bonus!

3. Offer it as a bonus to paid products. Your prospects are sitting on the fence trying to decide whether to purchase your product or not. Offering a bonus such as a free report is a good way to help them make the buying decision. And using PLR content is a fast and easy way to create this bonus.

4. Create a paid product with PLR content. You can set aside your best PLR content and use it to create paid products such as ebooks, home study courses, teleseminars and more.

Tip: For best results, compile multiple sources of PLR to create your own unique, killer product.

5. Utilize PLR content to create a viral report. Do you have PLR content that seems particularly useful, engaging, entertaining or even controversial? Then use it to create a viral report that you distribute widely across your niche.

6. Turn text PLR content into a video. Don’t limit yourself to keeping your PLR content in its original text format. One way to expand its use is to turn text content into video content.

7. Compile PLR content to create a “vault” membership site. Do you have a lot of PLR content all in one niche? Then use it to create a vault-style membership site, that’s chock-full of niche articles, reports and ebooks.

8. Publish PLR content on your blog. If you don’t have any PLR articles, no worries – you can chop up PLR reports and ebooks to instantly create blog posts!

9. Create a fire sale. Here’s yet another way to turn gobs of related PLR content into piles of cash. Simply run a one-week fire sale where you sell the whole boatload of content for just pennies on the dollar.

10. Make a podcast out of PLR content. Instead of posting regular text articles on your blog or Facebook wall, you can read your PLR content to create a podcast. Best of all, you can then submit this podcast to podcast directories, thus reaching even further into your target market!

There you have it – 10 profitable ways to use PLR content to grow your business.

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Rewrite PLR in Five Easy Steps

How to Rewrite PLR in Five Easy Steps

You’ve heard that you should rewrite your PLR content to make it more unique. But how do you do this?
Do you rewrite everything or just parts of it? And do you use it a foundation for your content… or do you merely tweak it a bit?

If you ever wondered about these questions, you’re not alone. Read on to discover exactly how to tweak your content in five easy steps…

Step 1: Combine Multiple Sources.

One of the easiest ways to make your PLR content unique is to combine multiple pieces of PLR.

Example: You can compile a set of articles to create a report. Or you can use parts of multiple ebooks to create a new ebook. You can even do things like combine two articles to create a brand new article.

Step 2: Delete Unnecessary Information.

Does your PLR content contain fluff or other irrelevant or unnecessary information? If so, delete those sections. It not only makes your final product more unique, it also makes it a better product.

Step 3: Write a New Introduction.

Since you combined multiple sources, you basically have a new article, ebook or other product. And that means you need to write a new introduction.

However, don’t just write the traditional introduction where you blandly tell people what they’re going to learn about. Instead, whet their appetite for the content. Get them excited. How? By arousing their curiosity.

Example:  “You’re about to discover a surprisingly simple way to get rid of belly fat!” You can bet your prospects will keep reading after they see an enticing line like that!

Step 4: Create a New Conclusion.

In its simplest form, you can use your conclusion to highlight the main points of what your reader just learned. However, you can use your conclusion to accomplish two other goals:

1. Surprise the reader. Here you can offer one last juicy tip for your reader, which will surprise and satisfy him. And if he’s a skimmer who didn’t read the full article, report or ebook, this juicy tip will motivate him to do so.

2. Inspire the reader to take action. Your conclusion is also a great place to provide a call to action. You can tell your reader to take action on what he just learned. Or you can encourage him to take another specific action, such as signing up for your mailing list or buying a product.

Step 5: Mess with the Content to Make it Yours

By now your content is pretty darn unique. However, with the exception of the introduction and conclusion, it really doesn’t sound like your “voice.” That’s why you should take a few minutes to tweak the content to make it better reflect your own writing style.

Here are ways to do that:

• Remove and/or replace slang, sayings or other phrases and words you’d never say.

• Add in your own examples, which helps clarify complex concepts.

• Insert your own stories, which personalizes the content.

• Toss in your own unique tips and twists on the concepts.

• Use fun language like metaphors and analogies.

See how easy that is?

In just five simple steps you can turn your PLR content into exclusive, exciting content that meets your needs. Articles take just a couple minutes, while ebooks and longer content may take a few hours.

Either way, you’re saving tons of time and money using Rewrite PLR.in Five Easy Steps.

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Seven Signs Buying PLR Content

Here’s the cold, hard truth: Some of the PLR content that’s floating around the web just plain SUCKS!.

You know what I’m talking about. Some of it is gibberish. Some of it is factually incorrect. And some of it is outright plagiarized. (No kidding.)

So how can you protect yourself?

Simple: By using this seven-point checklist to be sure you’re buying high-quality PLR content from reputable sources. Just look for the following:

1. A Reputable Vendor.

The best way to protect yourself from purchasing plagiarized or otherwise illegal content is by making sure you’re dealing with a reputable vendor. That means you need to do a little due diligence before making your purchase. You can do this by:

• Asking around. Are you a member of any business forums? Then ask around to see what others think of this vendor.

• Running a Google search. Simply search for the vendor’s name to see if you turn up any unfavorable reviews.

2. Well-Researched Content.

You’ll need to take a look at a few samples in order to determine if the content is solid. Basically, however, you’re looking to see if the content is factually correct.

3. Well-Written Content.

Again, you’ll need to ask the vendor to see a few samples of the content. As you read it, ask yourself if it’s engaging. Is the grammar decent? Is the piece easy to read? If you answer yes to all three of these questions, that’s a good sign.

4. Limited-Availability Licenses.

You’ll have to pay a little more for PLR content where the vendor is selling a limited number of licenses. That’s because you have less competition (and that’s a good thing).

However, if you tend to make your PLR content completely unique – such as by combining multiple PLR pieces – then the amount of competition needn’t factor into your purchase decision too much.

5. PLR With License Terms That Suit Your Needs.

Not all PLR content licenses are created equal.

Example: Some licenses offer unrestricted rights, meaning you can sell the PLR licenses to other marketers. Other licenses forbid this activity.

As such, be sure to read the licenses carefully to be sure they don’t restrict the ways you intend to use the content.

6. A Steady Supply of Related Content.

Once you realize how much time and money you save by using PLR content, you’ll be on a constant hunt for fresh, new PLR content in your niche. And that’s why you should check if your favorite PLR vendors tend to put out related content on a regular basis (such as monthly or even weekly).

7. PLR Extras.

Many times when you purchase PLR content you get the content only with no extras or bonuses.

Example: If you buy a PLR ebook, then you get a PLR ebook… period.

If you want the most bang for your buck, then keep note of which of your favorite PLR vendors offer bonuses and other extras. These extras may include:

• Mini site designs, which generally include a header, footer and “buy now” buttons.
• Graphics, such as ecovers.
• Sales letters.
• Supporting sales materials, such as an autoresponder series, pay per click ads, solo emails and more.
• Supporting sales funnel materials, such as a lead generating report and squeeze page.

Again, these aren’t a requirement, but they are nice perks when you’re purchasing private label rights content.

In sum…

Go ahead, use the above checklist to review any prospective PLR purchases.

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5 Tips for Finding Quality PLR

5 Tips Finding Quality PLR

PLR can be addictive. It seems that once you start using PLR content it is hard to stop using it simply because it make creating content easy.

The problem with PLR is that you will need more and more to keep yourself and your audience satisfied. Point is, you need a lot of PLR content. And that’s why you need to know these five tips for uncovering all the PLR content you could ever want…

1. Find known, reputable PLR vendors.

You’ve probably heard about some of the bigger, more well-known PLR sites on the internet. Usually these are your reputable sites, run by vendors who’re known for offering high-quality private label rights content.

One such example of an established site run by a reputable marketer is Ron Killian and his site The PLR Store dot com, (You can find it in the side bar on this blog.) I have purchased several niche specific products from him that I have used in various ways. His site isn't specific to one kind of niche, but several. If you need quality content of various kinds, be sure to check out "The PLR Store," today. If you are looking for more than one vendor be sure to check my resource page for more info.

2.  Forum marketplaces .

Generally, forums that appeal to online marketers tend to have PLR vendors selling their wares on the site, as allowed. In some cases, you can uncover these vendors by asking for recommendations for reputable PLR vendors on the forum. In other cases, the forums have marketplaces where vendors showcase their wares.

However, niche specific forums such as Dog Training, health and wellness, or realestate forums that have a marketplace are prime for a good plr vendor. Check your  nich forum terms and conditions to see if you can sell or find your niche specific plr vendor.

Forums with marketplaces include www.warriorforum.com, www.digitalpoint.com and www.sitepoint.com.

LIke forums, FaceBook, is another good place to find quality PLR vendors. FB is like Mcdonalds, a Gazillion of people from all walks of life are on FB. Conduct a search for your niche PLR, pages and groups, and I am sure you will find several places to like and join. Think Billions & Billions served.

3. Simple Search.

Here’s a tried and true way to find almost any kind of PLR content you need: Run a  search with your favorite search engine such as Bing, Goolge, or Yahoo.

For best results, you should search for a variety of both niche-related terms alongside a variety of PLR-related terms.

Example: Suppose you’re looking for dog training PLR. You might search for:

• Dog training PLR articles
• Housetraining PLR
• Obedience training PLR ebooks
• Puppy training private label rights

…And so on, mixing and matching these terms to uncover plenty of PLR vendors.

Tip: Be sure to look at the sponsored Google ads that run along the right side of the regular search results.

4.  eBay.

Unfortunately, some of the PLR content you buy on eBay isn’t the highest quality. That’s because eBay.com tends to be the “Garage sale” of PLR content, with prices (and quality) to match.

Nonetheless, sometimes you can snag a great deal, which is why it’s worth checking out from time to time.

5. Make an offer.

Here’s a PLR acquisition strategy that’s rarely used and hardly ever talked about. Basically, the idea is to seek out good content in your niche and make an offer to the creator.

Now, you’re obviously not going to get an author with a wildly profitable product to give up the rights to his cash cow. Instead, you need to look for the person who creates good content, yet doesn’t have the marketing skills to sell it. And one such place to look is on Clickbank.com.

Simply run a search for the type of content you’re looking for (such as “dog training”). Then scroll to the LAST few pages of results. Look for products on these pages with low gravity and/or other signs that the product isn’t selling well.

Example: Maybe the sales letter is poor, or too many holes that affiliate traffic can slip away from.  Maybe it’s clear the person can’t drive traffic. Just be sure the product is solid. If it is, then approach the creator with your offer.


So now you know how to find good-quality private label rights content. The next question is, what are you going to do with what you just learned about finding quality PLR?

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PLR-rewriting

If you have PLR (private label right) articles, chances are you may never use them
and that’s too bad because, they were created with you and your pocket book in
mind.

The creator of the article or article packs you purchased spent some time
researching what others were searching for online and that means if you have
private label right articles on your hard drive, chances are very good that there are
thousands of searchers looking for the information that you have.

The only problem with PLR is that many other people have the same article or pack
as you do. In order to differentiate you from the others is to rewrite or re-format it.

Since I am not a professional videographer or an audio voice over artist, there are
plenty of ways to re-write any PLR article that will be original enough to not look
like duplicate content for the search engines, or copyscape.com, and even get them
published on ezine articles.com

Why Spinners are a bad idea

There are many that try to use spinner software to chance adjectives and verbs to
produce a unique article. The problem with spinners is that it doesn’t make them
unique all they do is change adjective to verbs and reword the article.

Sometimes these spinners will leave you to rewrite it anyway because they will not
make sense to human readers.

How my Rewriting service is different from others

I do not rewrite articles with spinner software or change words around to make it
look different. When I rewrite an article I re-research, re purpose for even better
response and then rewrite the article.

PLR Example

Below is a raw PLR article about freelance writing. This article is just as I got it from
the PLR vendor. Hundreds of other people have this same article and I am using it
as an example.


Can Article Marketing Help Your Business


Can article marketing help your business? The answer is yes
because not only are you able to post your articles for free
but you get to reach a specific audience that is interested
in your product or service.


Article marketing can help your business the minute you
submit these to different article directories. If these are
approved for posting, people will be able to visit your site
or may want to get in touch with you as they click the link
or look at the resource box.


The resource box is usually found at the bottom of the web
page. Here, writers can put their name, website and email.


If your article had a significant impact on the reader and
they would like to post your article in their websites, they
can do so which means more people will be able to see your
work without you having to do anything.


Articles that are posted in directories usually ask you for
keywords so this can easily be found when someone visits the
site. These keywords are also given to search engines so if
people type it in, your article will also appear and they
will be able to view it.



Another way of getting people to see your site is giving
this in the form of a report or e-book to potential
customers. With all the information there, that person will
surely want to know more and get in touch with you in the
future.


People who are serious about article marketing have to
venues where the articles can be displayed. The first is
high traffic distribution sites while the second is
submitted to highly relevant niche publishers. The
difference between the two is that although the second will
not be read by many, it will be easy for those who run this
site to refer qualified visitors to the author.


It doesn’t matter if the article you are writing about is
for a small, medium or large business because there are ways
to promote it. For instance, if your article is for a small
restaurant, you should put in the title something related to
the location of the establishment. The same goes for the
medium and large scale business. The key here is to come up
with a catchy title that your audience can relate to.


Of course there are other ways of promoting your business
such as paying for pop up ads and meta-tags. But why would
you spend when you can get this for free? So, take advantage
of this free marketing tool and see what it can do as it has



done for others. You surely wouldn’t want to pass up on the
chance so write something about your business or get someone
to do it for you.


Is article marketing better than conventional print
publications?


The answer is yes because people will easily
find your article by typing in some keywords. Print
publication on the other hand is difficult because you will
have to browse through how many back issues of newspapers
and magazines just to find it.


Also, conventional publication is only relevant to the time
it was written. The online form will be there for many years
ahead as this information is stored somewhere in the cyber
space. Just make sure this is updated if something new comes
along so you are sure that article marketing is able to help
your business.

Here is the Re-written article

Now here is the same article rewritten and re purposed. Not only did I rewrite the
article and add my own article marketing flair and voice to it, but published it to
ezinearticles.com

At the end of the this example, you will see this rewritten and repurposed article on
ezinearticle.com website.

Ready, here it is…


3 Basic Laws of Article Marketing


Article marketing on the Internet is one of the easiest and least
expensive marketing ploys to get your business in front of new
prospects. By writing niche specific articles and submitting them to
article directories is a sure fire way to get interested customers to
shop at your website.


Marketing with Articles can help your business grow by leaps and
bounds, and the best part is it’s free advertisement. Once you have an
article submitted and approved in a directory your new prospect may
visit your website by clicking on a link you have in your resource
box, more about this part in just a moment.


This means more traffic, leads and sales from your virtual store.


What a resource box can do for your business

If you done a little bit of research before creating your article,
then you already know that you’re creative would have an impact on
your reader, and the bigger the impact the more traffic you will
receive.


More traffic equals more leads and sales. This all happens when you
have a solid resource box that has one purpose in mind, getting
clicks.


The resource box is just at the conclusion of your article. A general
resource box normally called the authors bio box has the business or
writers name, email address and website address.


The kind of resource box we are discussing here is what I like to term
as a direct response resource box. Instead of having information about
whom written the article, it would have a purpose for the reader to
click the link for more information.

Sidebar: A good example of a direct response resource box can be found at the

end of this article.

Finding Keywords for your article

Most articles posted in directories usually are optimized for search
engines. Also known as search engine optimization for articles. This
is done by gathering keywords for your article by way of web based or
even software driven keyword tool programs.


You gather keywords for an article usually during the research
process. Keywords are the word terms inputted into a search engines
search box by a searcher.


In order to optimize your article properly, you will need to use your
main keyword in the title of your article, the sub headings, in the
last sentence of your article and use the keyword at least once for
every one hundred words in the body of your article.


Over optimizing an article with your keywords may give you a higher
relevance on search engines but humans would not be able to understand
the article. So begin, by writing for humans first and search engine
second.


How to Profit from article marketing

The purpose of article marketing is to gain exposure for your business
without breaking your bank account with paid advertising. There are 3
great sources that you can use to distribute your articles. Once you
start seeing results from your article marketing efforts you will be
hooked. People who are serious about article marketing have to


1. Article directories: Article directories are high traffic sites with many publishers scouring through literally millions of articles, looking for a unique quality article that they can publish on their website or newsletter. These article directories are usually free to post because they earn money from contextual advertising.
2. Ezine and newsletter publishers: You can submit your article directly to Ezine and newsletter publishers in your niche. You dothis much like submitting an article to a magazine editor. First you need subscribe to their newsletter. Get the publishers email address and send them a letter with a brief excerpt of your article.


3. Blog publishers: find high traffic blogs in your niche that you would like to write for and check the terms of service on their
blog. If you see that they regularly publish articles from other writers then there is a good chance that they will publish yours. Use the same criteria in step 2.

Conclusion

There you have it, you have just learned the 3 basic laws of article marketing. Why article marketing is cheaper than advertising, how to optimize your article for the search engines and how to publish your articles to article directories and other publishers on the internet.

And that is how you can put PR-rewriting to good use today. .










 

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